AI Isn’t Coming. It’s Already Here. Are You Leading or Lagging?
If you’ve spent any time online lately, you’ll know two things: And honestly? I’ve been in both camps. I’ve had phases where I’ve gone all in on every new AI tool I could get my hands on – trying the apps, the chrome extensions, the chatbots-with-animal-names. It felt productive at the time, but looking back, […]
What is Digital Influence?
What do you understand about digital influence? What impact is your business having in such a digitally saturated world? In the digital marketing world, we’re always looking to measure ‘things’. That could be KPIs such as engagement, traffic, conversions, or followers. There are many measurable targets to consider when it comes to what’s working, or […]
How To Navigate the Changing Digital Marketing Landscape
6 months into 2024, it’s the perfect time to review what the digital marketing landscape looks like! As digital marketers, we have to continually deal with the challenges that present themselves within a reactive digital landscape. This is because digital marketing not only encompasses a variety of tools in the online sphere, but it’s also […]
The Importance of User Generated Content in Social Media Campaigns
What is user generated content? Why is it so important? When you think about social media, surely we’re consuming content all the time? To an extent – yes! However, there are all types of content available across the many social media platforms. They can benefit your business and accounts for many different reasons. The type […]
Tide 55 Day: 5 Things You Might Not Know About Us!
May 5th. 05.05. Happy Tide 55 Day! On this upcoming May 5th, it only makes sense to talk about all things Tide, right? In spirit of 5.5, we’re going to be sharing 5 things that you might not know about, so you can get to know more about your favourite digital marketing agency. How many […]
Starting Your Social Over? Follow These Tips!
If you’re starting a new social media account, or giving your social media a fresh new rebrand, here are some tips and tricks you’ll want to follow! The tricky thing with social media and all its platforms, is that it’s always changing! Whether it’s the algorithms, the layout, or the type of content going out, […]
The Importance of a Website: Your Digital Shopfront
What does your website currently look like? Does it need updating? When was the last time it was updated? Is it helping potential customers along the customer journey? These are all key questions to consider when looking at the appearance of your website, as it is more important than you may think. Today we’re going […]
The Best Time to Review Your Marketing Strategy
What does your marketing strategy look like? When was the last time you reviewed this? Your business is always changing and developing, and as such, your marketing strategy needs to be adapting alongside these changes. If you haven’t had the time or opportunity to review your marketing strategy as of yet, there’s no time like […]
2023 at Tide 55: A Year in Review
December 2023 – can you believe we’re almost at the end of the year? Is it a cliché to say this year has flown by? It’s been our best year yet here at Tide 55, with so many exciting things happening over the past 12 months. January looked very different to where we are now! […]
Our First Andover Business Growth Group!
Darci here from Tide 55, and I’ve got some exciting news to share with you… We ran our very first Andover Business Growth Group on the 17th of November, and I’m here today to tell you all about it! Today I’m here to share our highlights from the day, and how well the day ran. […]
