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6 months into 2024, it’s the perfect time to review what the digital marketing landscape looks like!  As digital marketers, we have to continually deal with the challenges that present themselves within a reactive digital landscape. This is because digital marketing not only encompasses a variety of tools in the

What is user generated content? Why is it so important?  When you think about social media, surely we’re consuming content all the time?  To an extent – yes! However, there are all types of content available across the many social media platforms. They can benefit your business and accounts for

May 5th. 05.05. Happy Tide 55 Day!  On this upcoming May 5th, it only makes sense to talk about all things Tide, right? In spirit of 5.5, we’re going to be sharing 5 things that you might not know about, so you can get to know more about your favourite

If you’re starting a new social media account, or giving your social media a fresh new rebrand, here are some tips and tricks you’ll want to follow!  The tricky thing with social media and all its platforms, is that it’s always changing! Whether it’s the algorithms, the layout, or the

What does your website currently look like?  Does it need updating? When was the last time it was updated? Is it helping potential customers along the customer journey? These are all key questions to consider when looking at the appearance of your website, as it is more important than you

What does your marketing strategy look like?  When was the last time you reviewed this? Your business is always changing and developing, and as such, your marketing strategy needs to be adapting alongside these changes. If you haven’t had the time or opportunity to review your marketing strategy as of